Manipulative tactics of subscription services
📉Shareholders’ objectives often boil down to making users pay the absolute limit and paying suppliers the absolute least.
😡Uber’s guarantee for priority delivery doesn’t apply if the order takes 45 minutes or longer, showing how they exploit the consumer.
🛍️Companies like Amazon maximize their earnings by charging sellers to sell on the platform and then charging customers extra to buy on the platform.
🤑Subscription services are designed to trap you with free trials and then charge exorbitant fees without you realizing it.
😔Companies guilt-trip you with fear of missing out and make it difficult to cancel, encouraging you to pause your subscription instead of being a functioning adult who can cancel and rejoin later.
🤯The lack of options to just buy one month of a subscription service is a deliberate attempt to keep you subscribed forever.
🔄The process of canceling a subscription is intentionally made complicated to discourage users from canceling.
Impact of subscription services on consumer behavior
🚕The rise of Uber from a “party trick” to an essential app for everyone highlights the power of subscription services to quickly dominate the market and change consumer behavior.
💸The more subscription services there are, the worse each one gets, and the more you end up having to pay just to be able to still do the things you want to do.
📈Instead of inflating prices, Surf Shark VPN has actually improved over the years, with no ads, no price creep, and an increasing number of features included for a low monthly price.